A good friend requested for a meeting with me recently. According to him, he wants me to mentor him because he wants to take his craft to the next level. As someone who is always eager to help, I decided to grant him audience and gave him a Sunday evening appointment, so that we can…
Wednesday is guest post day here at CFAgbata.com and today's guest is Sara Crawford - Enjoy and Share!If you run a small business, you should be spending the majority of your marketing resources on internet marketing. As the internet grows, other forms of marketing and advertising are becoming less and less effective. People are using the…
It’s a common error for many businesses to often see marketing their product or services on social media as a likely quick fix to their otherwise struggling business ventures. It is naively assumed that getting their Facebook fans to give them some quick ‘Likes’, or maybe even opting to buy themselves some fake followers on…
Social media and other associated crisis in your business occur when the public begins spreading negative remarks regarding your company on various popular social media channels in a manner that adversely affects the overall image of your organisation; other than its enduring credibility and market reputation, built over an extended period of time.Whether the business…
In this era of globalization where the internet is commonly used by every single entity, it’s indeed a scary place for brands. Organizations take a huge risk to promote and advertise their products online and at times they put their reputation at stake to achieve this purpose. Many up-comers become brands while many established brands…
What’s a name’s worth? This question has probably been asked over a million times; since time immemorial. So, why should one bother with asking the same old question all over again? Well, there’s a perfectly sound reason, and also an essential one at that. Businesses, especially start-ups, engaged in the trade of re-branding their products…
I have always been an advocate and supporter of Linkedin.com - the world's number 1 professional network without doubt. I see them as a more sustainable social media network even though they are not as big as the biggest. :)I have written a number of articles on why you should start taking Linkedin more seriously.Further…
Women in BusinessWe must encourage our women in business because in my opinion, if you empower a woman, you have in most cases empowered an entire family, if not the entire community.Let me refer to the book of all books because it serves as a reminder of what the Creator had in mind, when He…
CFA speaks on Social Media at the IBM Women Enterprise ChallengeCFA speaks on Social Media at the IBM Women Enterprise ChallengeCFA speaks on Social Media at the IBM Women Enterprise ChallengeCFA speaks on Social Media at the IBM Women Enterprise ChallengeIt is indeed good times for Nigerian women most especially female entrepreneurs. First is the…
Guest post by Barbara Jolie. To gain exposure by partnering with us, read our write for us guideline.Superficially, it may seem like Twitter, with its 140-character limit, would be the simplest social network to use and master. As in any pursuit, the great ones make it look easy. But the bite-size scale of each tweet…